I’ve been working with healthcare IT media for the last 15 years, and I can’t count the number of times The Work Group has come through by delivering great sources for stories and speakers for conferences. Mitch knows the industry better than anyone and is respected by everyone in the media for his knowledge and contacts. There’s no one I trust more to find hospital and vendor executives who have great stories to tell.
Health Data Management Magazine
I have known Mitch Work professionally for nearly 20 years. He is a consummate professional, and one of the most skilled public relations and marketing people in health care whom I know. He always brings me the most pertinent and useful information, and the most relevant, helpful people to speak with. I am delighted to recognize him for his contributions to health care communications in general.
The Work Group was instrumental in launching Care Fusion and our products at HIMSS and in writing compelling market collateral and case studies that helped communicate our value proposition to the healthcare industry.
The result? Care Fusion was successfully acquired by Cardinal Health within 24 months. I highly recommend The Work Group, Inc. for any marketing, marketing communications and public relations projects. They deliver.
Co-Founder and VP Sales
Mitch, I wanted to thank you for the effort that you put forth in assisting me in writing a Tier 1, winning article for the HIMSS/ASQ Stories of Success program. The submission was recognized as an exemplary model for others to understand the importance of workflow redesign prior to HIT implementation.
Your skillful guidance in writing this paper is, in my opinion, one of the major reasons for Bassett’s success in winning this prestigious recognition.
Kathleen V. Brooks, PA
Administrative Director, Anesthesia & Surgical Support Services
Bassett Healthcare Network
Mitch possesses a deep knowledge of healthcare IT and also has excellent relationships with healthcare trade publications, consultants, trade associations and the vendor community.
Mitch has spoken at many of our healthcare conferences. I view him as a valued advisor to the company; he has helped us to organize many innovative events over the years.
The Center for Business Innovation